Jay-Z continues to push boundaries in support of his newly released Magna Carta Holy Grail album. The rapper-mogul has descended upon New York City’s Pace Gallery on Wednesday afternoon for a six-hour performance of “Picasso Baby” off his new solo LP. Serving as a life art piece performance, all the footage being captured will be used for an official music video. Wale, Marina Abramovic, Judd Apatow, Jerry Saltz, George Condo, and other well-known figures in the art world are all in attendance.
According to early reports, Jay-Z’s new album is set to debut No. 1 on Billboard’s charts next week selling an estimated 475-525k copies its first week in retail stores. Jay has already received a platinum plaque for the 1 million copies it sold via the “Magna Carta” app for Samsung devices during its initial July 4 release.
Spotted : Miss Info
Major thanks to Cedar for the footage
Photo Credit: Cedar, Vibe Magazine, theesmd, Shaheem Reid